Passion First

Holen Apparel
"I am reminded that I started a company with care, because I want to give something to the world, not because I want the world to give something to me." - Sydnie, Founder & CEO of The Little Reason
Read more

Choose You

Holen Apparel
"I had to put myself out there in ways I never have before. Being an introvert, there was a lot of doubt in the beginning. Having to sell myself and my vision to people felt like it would be the most difficult task possible." - Kendyll, Founder of Framework Interiors
Read more

Just Buy The Damn Shirt!

Holen Apparel
"Far too often we seem to catch ourselves dreaming about the future while forgetting the journey that takes us there. It’s okay to not know what's around the next corner because you're not there yet anyway." - Mahala, Adventure Photographer  
Read more

My True Definition

Holen Apparel
"We don’t need to compare ourselves with anyone. The worst thing you can do is to see the success of others and give up because of it." - Alex Angus, Photographer
Read more

Embracing the Creative Process

Holen Apparel
"The boldest thing I’ve learned to do is ride the waves of the process and show up anyways." - Danielle, Videographer, Graphic Designer, Creative
Read more